Mario de Toledo Sader's profile

The Latin Face of Sports

Mario de Toledo Sader
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Graphic Design
Broadcast Design Broadcast Graphics ESPN graphic design latino logo sports television Television Graphics visual identity

The Latin Face of Sports
El Rostro Latino del Deporte:
On-Air Package

For Hispanic Heritage Month in the US, ESPN used a formula created by FiveThirtyEight, which incorporates on-field performance, social media popularity and ESPN analyst commentary to arrive at a conclusion of just who the most popular Latin athlete is. 

My role: Art direction, design and logo


Logo

Broadcast Design Broadcast Graphics ESPN graphic design latino logo sports television Television Graphics visual identity


Athletes Page System

Broadcast Design Broadcast Graphics ESPN graphic design latino logo sports television Television Graphics visual identity


On-Air Package

Broadcast Design Broadcast Graphics ESPN graphic design latino logo sports television Television Graphics visual identity
Broadcast Design Broadcast Graphics ESPN graphic design latino logo sports television Television Graphics visual identity
Broadcast Design Broadcast Graphics ESPN graphic design latino logo sports television Television Graphics visual identity

Full credits:
Directed by: Jane Studios
Creative Director: Daniel Piwowarczyk
Executive Producer: Rich Rama
Art Direction and Design: Mario de Toledo Sader
Produced at: Jane Studios
The Latin Face of Sports
Published: